10 Takeaways from day 1 of the BlogWorld Expo 2010

Posted by Sherry Shaffer · October 14, 2010

Good evening from the first day in Las Vegas!

How my own blog is still pretty young, thought I have today, I would the ProBlogger track and sit on the four connected sessions by Darren Rowe and Chris Garrett.Covered creating killer content, readers, community and monetization to finden.Im why everything you must know a successful blog %s.keeping is a good deal of rave reviews about these guys, and now I know why.

Without going into the deep information and trying several hours worth of new material I thought that I would give you my 10 biggest takeaways from the sessions.

1. Make every post count echo Garrett of morning keynote speaker, Scott Stratten, when he stressed that if you have nothing to say, try not to force filler meaningless on people. Remind your readers your last post;Killer can their earlier stuff, but if that last post was not good, you can not come back.

2. Knowledge your audience-if you don't know who to write, find out.Take a look around, he started his photography blog some of Forschung.Wenn, Rowe sat down and wrote BIOS for three kinds of readers that he expects that to get, then wrote for you.It changed over the years so he BIOS tweaked and writes still with you in mind.

3.Don't write for SEO, write for people - nobody is going to your stuff to read, just because there are a lot of keywords in it.Not popular searches to find and write around you.Do you have a good post, you can perhaps use it to refine and work some keywords, but keep in mind, it must be interesting and easy to read.

4. Rising you your blog - if you want to read people and to reading online your blog where you hang out and interagieren.Kommentieren on other blogs, use social media, maybe a guest blog little.

5. Enter you back to your reader - if someone has made a comment on your blog, answer back. confirm your readers check out your blogs and recommend to the other.We thank you for your participation.Can a powerful tool and it is only polite, damn it.

6. Invite interaction-set little challenges for your readers questions, opinions, questions for your tips and Ratschläge.Mit in other words, one community build.

7. Start small with advertising-haben a little blog? little advertisers to finden.Team with bloggers in your niche who offer a new provider a package deal, then grew as your audience.

8. Monetize gradually not be stingy - a really helpful eBook give away.(Yes, don't hold back all the good things.)You have to know you are not blowing smoke, have really valuable information.)If you people like it for a low cost product gehen.Arbeiten you your way to this large consulting contract, service or product.

9 Trust is key people only business with whom do you trust. don't lie, don't overdo it, are up front and direkt.Seien you no jerk (this was stressed quite a bit today, several different words use synonym.)

And the biggest takeaway for me today:

10.Don't give up - create a good blog needs Zeit.Mit exceptions most blogs overnight success gewinnen.Rowe's first blog took a year and a half to really a good readership and start, is to build a lot of bloggers out there; it can a readership hard, money to verdienen.Es, when so many people trying same really can sein.Aber if you keep and have good, valuable content, have a successful blog.

There are two more days of the Expo, if something like today, I'm definitely getting my money there Wert.Bis blogging!

BlogWorld Expo day 3: the bad news (includes the answer!)

Posted by Sherry Shaffer · October 20, 2010

As so often with large conferences, on the third day the BlogWorld Expo was slower. This was partly because I wanted to thoroughly go through the exhibition ground, but mainly because I was quite tired. I visited more niche type not interesting for all meetings;in particular "manage blog groups" and the "Science of social media marketing."The morning keynote was well attended despite the late at night, many of the participants celebrate and for good reason.

"7 Hard realities of blogging for bucks" was a pretty open format round table with Darren Rowse of ProBlogger, Brian Clark of Copyblogger and Sonia Simone Copyblogger / remarkable communication. While it outlines the harsh realities, more on the solutions to these problems focuses you. It is difficult to distill your message down and I'm sure others have tried the same thing out there, but I'm going to give it a try:

1. Free is not a business model you can earn money if you give it all have to give away a lot of good content, people way but you to win your premium content or your products. The balance, can be hard, but the Panel found that the more away you confidence that your premium content/products actually be worth the more people are.

2. Choose Internet cash machine is on the Fritz - with few exceptions, you quickly get money as a blogger. Like most worthy ventures, it takes time and effort to build something that will bring in an income. Many bloggers treat it as a sideline.Don't expect to make a six figure income overnight, and'll probably be fine.

3. Can speak to everyone - it's easy to get caught up in trying to grow your blog so quickly lose sight of the real connections.Their advice was real about how many meaningful connections you can make in a day. The keyword is "meaningful".Strecken too much too fast and you will be lost in the shuffle.

4. No one wants that much authenticity - Don 't are, but don' t get too personal. You don't have all of your life to teilen.Haben you some borders; You do not want to crawl or someone of the hole.

5. Social media hates sell – but have content to verkaufen.Ihr "Marketing" is to love .Menschen share content, so let your awesome write sell itself. Consider your readers offer something valuable, you not only one deal pitching.

6.A blog is no business many bloggers out there have no intention of making money.You can a blog with no business plan and be perfectly happy with it.But if you want to make money, you need a business plan.Treat your blog as a business where you go and be ready to grow with the company plan.

7. No one is reading your blog - it may be several reasons that no one reads your stuff.
You don't have something talk a.Maybe which you care about.If your niche too dark, it's only may not be much audience for your Gegenstand.Oder maybe talk about just one aspect of the subject and need to expand your horizons.
b.You still not been giving, it at the Zeit.Es takes time a readership to bauen.Die most bloggers start with your friends and family who took your blog on lesen.Darren Rowse there where it had a good readership almost two years to his photography blog to get the place and began money of verdienen.Teil of this is, that you spend at any time to speak in a different way, can spread like a strong social media presence.
C.You have a good theme, but not frisch.Es are new blogs come every day, and the hot topics get behandelt.Wenn first present a new way, a popular topic can find have half the gewonnen.Aber, if you copy you what everyone else do battle, she could be sentenced to the obscurity.

I've learned, a ton of this very knowledgable Panel.Ich hope get a somewhat from my summary.
Thanks for reading,
Sherry
Starting from forty fresh